marketing-ideas

---
name: marketing-ideas
description: Use when generating and prioritizing marketing ideas grounded in product, audience, and constraints so the agent follows the marketingskills playbook instead of producing generic marketing advice.
source: https://github.com/coreyhaines31/marketingskills/tree/main/skills/marketing-ideas
generated: 2026-06-29T18:00:53.620Z
category: concept
audience: marketing
---

## When to use

- The user asks for help generating and prioritizing marketing ideas grounded in product, audience, and constraints
- A marketing task needs product, audience, positioning, and channel context before execution
- The agent should create a repeatable marketing ideas workflow instead of a one-off generic answer
- The work needs clear success metrics, deliverables, and next steps for a growth or GTM motion

## Key concepts

### How to Use This Skill

Check for product marketing context first: If .agents/product-marketing.md exists (or .claude/product-marketing.md, or the legacy product-marketing-context.md filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.

### Ideas by Category (Quick Reference)

Category Ideas Examples Content & SEO 1-10 Programmatic SEO, Glossary marketing, Content repurposing Competitor 11-13 Comparison pages, Marketing jiu-jitsu Free Tools 14-22 Calculators, Generators, Chrome extensions

### Implementation Tips

Core part of the marketing ideas workflow; use it to keep the agent focused on concrete marketing inputs, decisions, and outputs instead of vague recommendations.

### By Stage

Pre-launch: Waitlist referrals (79) Early access pricing (81) Product Hunt prep (78) Early stage: Content & SEO (1-10) Community (35) Founder-led sales (47) Growth stage: Paid acquisition (23-34)

### By Budget

Free: Content & SEO Community building Social media Comment marketing Low budget: Targeted ads Sponsorships Free tools Medium budget: Events Partnerships PR High budget: Acquisitions

### By Timeline

Quick wins: Ads, email, social posts Medium-term: Content, SEO, community Long-term: Brand, thought leadership, platform effects

## API reference

```
npx skills add coreyhaines31/marketingskills --skill marketing-ideas
```

Install the marketing-ideas skill from coreyhaines31/marketingskills.

```
npx skills add coreyhaines31/marketingskills --skill marketing-ideas
```

## Gotchas

- Read product-marketing context first when present; otherwise the agent may ask repeated setup questions or make weak positioning assumptions.
- Do not ship generic best practices without tying recommendations to the product, audience, channel, and conversion goal.
- Separate strategy from execution: clarify the campaign decision before drafting assets or implementation steps.
- Pick a primary metric before launch so the result can be judged without retrofitting success criteria.
- Respect channel mechanics; copy, cadence, and format should change between email, ads, social, SEO, and sales collateral.

---
Generated by SkillMake from https://github.com/coreyhaines31/marketingskills/tree/main/skills/marketing-ideas on 2026-06-29T18:00:53.620Z.
Verify against source before relying on details.

File: ~/.claude/skills/marketing-ideas/SKILL.md